Which Fujifilm should you buy for content creation?

The X-S20 and the X-H2S top of their line content creator Fuji cameras; one is an APSC mid level camera with a classical design, EVF, IBIS, 6.2K open-gate 10-bit and pop up flash. The other is the top of the line video focused hybrid camera packed with many premium features that can go head to head with other cinema focused full frame competitors.
We own and have extensively used both of them and can give you first hand experience on which camera is the right choice for your needs. This isn’t a spec-sheet summary pulled from a press release. Here’s what each one is actually good at, and which one fits the way you create, at the price range you can afford.
These two cameras are not a fair comparison, as the X-H2S cost double the X-S20 – a more fair comparison would be between the X-S20 and The XM5, but we don’t own the latter and haven’t tested it first hand. It does have the same sensor and processor as the X-S20 so the video features are similar; the XM5 is the budget version of the X-S20, specifically designed with content creators in mind.

best for: general mid range all-around

Fujifilm X-S20

  • APS-C classic style body, hybrid functionality
  • AF good for talking head, has to be fine tuned
  • 6.2K open-gate 10-bit, 6k 60p 1.19 x crop
  • EVF + photo features for hybrid work, outside monitoring
  • Has Vlog mode, with specific settings and menu for vlogging
read the full review →
best for: professional level competitor to FF

Fujifilm X-H2S

  • Bigger weather sealed body, premium feel, additional customizable buttons
  • More codec options for b-roll, cinematic video, 4k 120p
  • Stacked-sensor, minimal rolling-shutter, internal Apple ProRes 422 HQ recording (to CFExpress B)
  • Does not have Vlog mode, but has 7 custom modes
read the full review →

Beginner

Fuji X-S20 – cheaper smaller body, can invest into lenses with the leftover funds

Experienced

X-H2S – CFexpress Type B + UHS-II SD, codecs, F-Log2 C, weather sealing, high frame rates, 7 custom modes

Filming b-roll outside

Fuji X-H2S – weather sealed body, sturdy build, better EVF and monitor

Vlogging

Fuji X-S20 – smaller/lighter body (491 > 600 gr), ideal with 15-45 kit lens (IBIS + OIS)

Tightest budget

Fuji XM5 – same video specs as the X-S20, but no IBIS/EVF/flash, smaller battery, no grip, UHS-1.

Budget option

Fujifilm XM5 – smaller body, same video specs as the Fujifilm X-S20 + additional vlogging settings, 9:16 vlog mode

X-S20
X-H2S
X-T20